Swedish AI company Meetric, developer of a leading Conversational AI solution, today announces the closing of a SEK 21 million funding round. The round is led by venture capital firm Spintop Ventures, with Partner Helen Agering at the forefront. Meetric's AI solution transforms meetings and customer conversations—conducted by humans or AI across any medium and department—into structured business insights and automated workflows.

A gigantic, untapped business value

Why do we lose deals and churn customers? Are our processes being followed? Are internal meetings a waste of time?The answers to a company's most critical questions are found in its daily conversations. But because this data is never captured in a structured way, its potential remains locked. Crucial decisions are made in the dark. Countless hours are wasted on inefficient administration. Invaluable knowledge, expertise, and unique real-world training material are lost forever.Generic AI assistants are not built to solve this, meaning a huge potential for efficiency and growth is wasted every day.

An AI platform for the entire company's conversations

Meetric is the AI engine that enables companies in sectors like Telecom, CRM, and HR to offer their customers market-leading insights and automations from conversational data. This allows Meetric's partners to avoid the costly and complex process of building and maintaining their own competitive AI solution. Through the company's unique partner platform and a modular white-label offering, they can instead immediately integrate AI as a central and natural part of their own core offering.Today, Meetric has agreements with several of Europe's leading players, opening up a market of millions of end-users. This partner model, combined with significant market interest, gives the company a unique opportunity to scale efficiently with a maximum focus on product development and end-user value.The platform automatically captures and structures data from the entire customer journey using advanced AI—from video meetings and phone calls to emails and chats. The result is not only groundbreaking insights and workflows. As a further step, Meetric is also launching intelligent AI employees—digital specialists who analyze and act on data in real-time. They deliver tailored decision support directly to the right person and automate work that currently requires entire teams, creating smarter, faster, and more data-driven organizations.

An experienced team

‍Meetric is run by entrepreneurs Ricard Chramer, Marcus Möller & Mattias Ohde, who together have significant experience in scaling and developing fast-growing SaaS companies with partner-driven growth.

"We are giving companies a completely new AI-driven operating system for insights: the ability to understand the collective pulse of their customers and employees in real-time, something that has until now been hidden in millions of unstructured conversations. While many AI projects struggle to optimize processes that humans already handle well, we are unlocking a whole new dimension of future decision-making and efficiency," says Ricard Chramer, CEO & Founder.

"At Spintop Ventures, we have strong faith in the continued opportunities for AI to automate workflows. We invest in companies that make a real difference and are impressed by the technical excellence of Meetric's platform, its scalability, and the strong focus on partnership as a central part of its growth strategy," says Helen Agering, Partner at Spintop Ventures.

The capital will accelerate Meetric's partner-driven expansion in Europe and the next step in Meetric's vision: to evolve the platform from being insight-driven to becoming proactive and self-learning for the company's entire communication.

About Meetric

‍Meetric was founded in 2021 with the vision of unlocking untapped value and time savings from corporate workflows and conversations. Today, Meetric is unique in Europe thanks to deep integrations with the majority of all significant communication channels, combined with built-in support for all departments and effective distribution through partners.

About Spintop Ventures

‍Spintop Ventures is a Nordic VC firm that invests in early-stage, technology-based growth companies. Spintop has 15 years of experience scaling software-based technology companies that drive transformative change with a focus on sustainability. Spintop is an active investor with a long-term perspective—from the first investment all the way to exit—to build sustainable value. The team applies a structured methodology designed to rapidly scale technology-based companies that endure over time, while also delivering a significant positive impact on climate, diversity, and economic development.Spintop's successful approach has been proven across four funds. Exits include Nordic portfolio companies that have become part of leading technology firms such as Cisco, Bentley Systems, Klarna, Synopsys, and Zynga, in addition to several IPOs. For more information about Spintop Ventures, visit www.spintopventures.com

For further information, please contact:
‍Ricard Chramer
CEO & Founder, Meetric
Email: ricard.chramer@meetric.com
Phone: +46 76 38 38 95

Catharina Schröder
‍Head of Investor Relations, Spintop Ventures
Email: catharina.schroder@spintopventures.com

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